Ijin Material: SOLO SWEDEN - INSIDE THE OUTSIDER

Tuesday, November 6, 2007

SOLO SWEDEN - INSIDE THE OUTSIDER

TOP INDEPENDENT SWEDISH MENS CONCEPT STORE & KEY IJIN MATERIAL STOCKIST TELLS IT HOW IT IS , OR RATHER , PROUDLY SHOWS YOU THE INTERIOR DESIGN STANDARDS OF IJIN DENIM PRODUCT.
FOR MORE STORE INFO CHECK OUT http://www.solo.se

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Brand Profile

Ijin Material is a highly original denim research product presented by independent jeans-maker & Englishman, Philip Goss.

Ijin ''Irregular Indigo Items'' purposely distort the rules of denim know-how,with the clear intention of presenting the classic indigo leg in a contemporary & ingeniously alternative way. Staying ever-faithful to traditional methods of jeans-making but specifically avoiding simply making denim replicas (*check 'My Profile' for explanation), the Ijin product has been sewn by the exact same artisinal production line & craft worked in an Italian workshop, since 2003.The Ijin label is easilly identified by the ''Half-Man'' logo, a reference to the signature method of cutting the denim symmetrically folded & in single cloth pieces. Ijin indigo is highly technical ''stealth-denim'' which appears deceptively historic, especially after ''seasoning'', which is an Ijin term for having worn-in dry denim for at least 9 months before laundering.

Ijin Material was independently launched in 2003 with a ground breaking generic signature indigo model :the Foldedge Backstrap

''Ijin'' is an archaic Japanese word which was once used to describe someone as an 'outsider' ,'black sheep' or 'alien'.
It can also mean 'hero'.