Ijin Material: THE IJIN LAUNDRY HITS MODEFABRIEK

Thursday, February 5, 2009

THE IJIN LAUNDRY HITS MODEFABRIEK

Currently showing for Fall 09 is the Ijin offer of irregular indigo items , & here we see the blue roadshow stopping off to pick up premium custom at Amsterdam's top "shopping mall" Modefabriek , at the end of a very chilly January.
Top boys Rene Strolenlenberg & Finn Alpberg explain the intricate details of the Ijin open-leg "fold-edge"( tm) cuts to the ever-cool Dutch punters with the aid of a vintage Singer, whilst keeping a sharp eye on the whereabouts of the new Ijin Laundry denim styles & ( secretly) counting up the coppers of the huge success of the new premium washed selvedge legs.

But hold on.....did we hear the words "Ijin laundry"?
Take a close-up view of that label & check it out.
Roll on the autumn we say....

1 comment:

Anonymous said...: Man I want to live in Amsterdam too, so I can get my Ijins laundered the proper way :).

Or maybe I could travel to Amsterdam in a year when I got some killer seasoned Ijins!
(Working on my 5213-23)

By the way Goss, when is the Ijin homepage about to open?; February 6, 2009 at 12:17 PM

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Brand Profile

Ijin Material is a highly original denim research product presented by independent jeans-maker & Englishman, Philip Goss.

Ijin ''Irregular Indigo Items'' purposely distort the rules of denim know-how,with the clear intention of presenting the classic indigo leg in a contemporary & ingeniously alternative way. Staying ever-faithful to traditional methods of jeans-making but specifically avoiding simply making denim replicas (*check 'My Profile' for explanation), the Ijin product has been sewn by the exact same artisinal production line & craft worked in an Italian workshop, since 2003.The Ijin label is easilly identified by the ''Half-Man'' logo, a reference to the signature method of cutting the denim symmetrically folded & in single cloth pieces. Ijin indigo is highly technical ''stealth-denim'' which appears deceptively historic, especially after ''seasoning'', which is an Ijin term for having worn-in dry denim for at least 9 months before laundering.

Ijin Material was independently launched in 2003 with a ground breaking generic signature indigo model :the Foldedge Backstrap

''Ijin'' is an archaic Japanese word which was once used to describe someone as an 'outsider' ,'black sheep' or 'alien'.
It can also mean 'hero'.